A sociologist and specialist in personal branding and competitiveness, he leads students to development through the culmination of experience in sociological research, commercial and political marketing, multiculturalism and risk management. He never fails to see the opportunities behind problems and believes strongly in the need for optimization and adaptation of any theoretical model to people, places, and context.
He has over 15 years of combined experience of designing and implementing successful programs for personal development, as well as organizational integration of risk management for institutions and organizations.